All changelog

Faster Ad Delivery

We optimized our ad delivery pipeline to be significantly faster, which means your ads reach users with less delay.

  • Lower latency - Ads now load faster across all publisher apps, improving the user experience and increasing the chance of engagement

  • No quality tradeoff - Ad relevance and matching accuracy remain the same, just faster

  • Better performance across the board - Measurable improvement in delivery speed at both median and tail latencies